but

like in 2016 you pointed out that you had never seen a persuasion expert like Trump and you predicted, you know in March of 2015 I think it was you predicted a trump win, you know a year and a half later and you were correct. I feel like the person or the persuasion techniques are all across the board now like I don't know what's going on on a persuasion level. Maybe maybe like there's some map in your mind of what's Happening Here. You've

been in terms of the president or just in general in general. Well, the biggest problem is that we learned in 2020 that data, you know, we want to make decisions using data and we want to listen to our experts the only problem with that model which we all agree is the best model is that a hundred percent of our data is unreliable and all of our experts have different opinions and they're unreliable to so what do we exactly supposed to do with that? I think what happens is people just default to Well, I saw this I'm Sean Hannity or I saw this. I'm Don Lemon and that's my guy so sounds pretty good to me. And then you have the new silos. You've got the people who just don't have any exposure to news on the other side. I have a friend like that anti-trump friend and we have occasionally I make the mistake of getting into it with them and I learned that he just doesn't have any awareness of 50% of the news and it's because he reads the in the New York Times and CNN and and Things They just never cease the other argument and when I present it is literally the first time he's ever heard it and this is somebody, you know, ivy-league-educated plugged into the news, you know, really well informed. That's how bad the silo is that even he just didn't have a sniff of the other arguments.